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"Just add energy and ideas can become something great!" Launch of the 3rd edition of the Startupper of the Year Challenge

"Just add energy and ideas can become something great!"

Launch of the 3rd edition of the Startupper of the Year Challenge

by TotalEnergies Marketing Egypt

Cairo, November 8th

Following the success of the first two editions, TotalEnergies is relaunching the Startupper of the Year Challenge in 32 countries of the African continent. During the previous edition in Egypt, TotalEnergies Marketing Egypt had rewarded three young entrepreneurs: Delta Oil in the field of recycling, Brimore in the field of company building and deployment, and Fixha in the field of maintenance services.

Beyond the entrepreneurial spirit, this 3rdedition of the Startupper Challenge of the Year reaffirms TotalEnergies' commitment to supporting the socio-economic development of the countries in which the Company operates in Africa. It contributes locally to strengthening the social fabric by supporting the most innovative entrepreneurs in the realization of their projects.

For this edition, the Startupper of the Year Challenge by TotalEnergies will support and reward young local entrepreneurs between the ages of 18 and 35, who either have a business creation project or a startupthat isunder three years old, regardless of the sector ofactivity. A local jury made up of experts, people from the world of startups, company managers from local sustainable development players and managers from TotalEnergies Marketing Egypt, will select three winners:

  • The "best business creation project";
  • The "best startup under 3 years old";  
  • The "best female entrepreneur"  

The prize for "best female entrepreneur" is a new feature for this 3rdedition, which aims to firmlyencourage female entrepreneurship on the continent.

Each winner will be nominated"Startup of the Year by TotalEnergies" and will receive financial support, personalized coaching and a media campaign to give their project visibility.

Projects will be evaluated according to three criteria:

  • their response to the challenges of sustainable development;
  • their innovative character;
  • their feasibility and development potential.

Following the nomination of the three winners per country, an international jury will meet to select the three "Grand Winners" for the continent.

Registration will open onNovember 4th 2021, and will be accessible directly online at: Candidates will then have untilDecember 23rd, 2021 to submit their application.



Startupper of the Year Challenge - Facts and Figures

1st edition in 2016

  • 34 countries on the African continent participated in the Startupper of the YearChallenge.
  • 24,000 registrations were recorded on the website for 11,000 completed applications.
  • 102 winners were chosen, including 52 winners in the "idea" category and 50 winners in the "business created" category.
  • The four Pan-African Winners were invited to Paris for a week to benefit from personalized coaching on their project.

2ndeditions in 2019

  • 55 countries worldwide
  • 50,000 registrations were recorded on the website for 15,400 completed applications
  • 65% of the files came from the African continent.
  • 165 winners
  • Six GrandWinners were nominated, including three African Grand Winners.
  • These six Grand Winners were invited to Paris in mid-March 2019 for a week of personalized coaching.
  • Each participating country has also designated a "Top Female Entrepreneur" label to promote female entrepreneurship.
  • These 55 "Top Female Entrepreneur" were invited to Paris for a week in April 2019.




About TotalEnergies Marketing & Services

TotalEnergies’ Marketing & Services business segment offers its professional and private customers a wide range of broad energy products and services—petroleum products, biofuels, charging and related services for electric vehicles, gas for road and maritime transportation—to support them in their mobility and help them reduce their carbon footprint. Every day, over 8 million customers visit our 16,000 service-stations all over the world. As the world’s number four in lubricants, we design and sell high-performance products for the automotive, industrial and maritime sectors. And to provide the best response to the needs of our B2B customers, we deploy our sales forces, our international logistics network and our diverse offering. We operate in 107 countries, where our 31,000 employees stand close to all of our customers.


About TotalEnergies

TotalEnergies is a broad energy company that produces and markets energies on a global scale: oil and biofuels, natural gas and green gases, renewables and electricity. Our 105,000 employees are committed to energy that is ever more affordable, clean, reliable and accessible to as many people as possible. Active in more than 130 countries, TotalEnergies puts sustainable development in all its dimensions at the heart of its projects and operations to contribute to the well-being of people.


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